On this episode Josh is joined by Bill Allen is the CEO and owner of 7 Figure Flipping, where he helps lead the top house flipping and wholesaling mentoring groups in the nation. Bill and Josh discuss marketing and data.
[00:05:08] – Bill Allen and 7 Figure Flipping’s background
[00:09:08] – Marketing to primary markets versus secondary/tertiary markets
- Look at your market
- Look at your skills and time
- Own the zip code, master it before you expand
[00:13:11] – Transitioning your marketing. Why reduce direct mail?
[00:19:56] – What are some changes to your marketing in the current time due to The COVID-19 pandemic?
Quotes from the Episode:
“In a sub market it might be a little easier to find a deal but harder to sell it as a wholesaler, and in a primary market it’s going to be more expensive and harder to find the deal but you can sell it really fast.” [00:09:39]
“Do one thing. Do it really well, and track your numbers.” [00:16:37]
“If no one is doing a specific marketing channel A) it may be a good idea to actually go after it and B) learn it correctly or find someone who does know how to do it.” [00:18:49]
Resources:
Bill Allen Website – https://7figureflipping.com
Facebook – https://www.facebook.com/groups/fliphacking
Instagram – https://www.instagram.com/7figureflipping/
YouTube – https://www.youtube.com/channel/UC5VZN4W4WcK52RCG8YEU09
Podcast – https://www.stitcher.com/podcast/house-flipping-podcast/7-figure-flipping-with-bill-allen
