Google’s platforms including PPC, SEO, Google My Business, YouTube and several others, have had sort of a bad reputation with real estate investors due to the high cost per lead. The truth is, if you get a massive ROI on your marketing dollars that go to Google’s platforms, wouldn’t you go harder at that? Brad…

Rockstar virtual wholesaler Lauren Hardy has been in the real estate industry for 8 years and has seen massive shifts in her marketing techniques over time, including running her wholesaling business virtually from California, to invest in the midwest. So how does a successful wholesaling business run their marketing in such a massively different market?…

Marketing has so many different elements to it, but unfortunately in the real estate investing community, the relationship-building side of marketing is often overlooked. The reality is the relationship marketing is one of the easiest, most cost-effective marketing methods you could do. Nathan Brooks, CEO of Bridge Turnkey Investments out of Kansas City, talks to…

If you’re struggling with the concept of “branding” and what the true essence of that is, then listen up. Branding isn’t colors, logos, or fonts. Is so much more than that. Branding is also your reputation. Sharon Vornholt drops some huge value on us about how sellers actually make their choice on who to sell…

SEO tends to be a marketing strategy that few investors successfully execute and get leads from, but it’s one of the most powerful marketing channels out there if you can do it right. Brett Iwanowicz out of Rochester, NY gives us his secrets on the strategies he uses for SEO!

If you’re going to stand out as a house buyer in your market, you’re going to have to establish credibility with sellers, period. No doubt that in a day and age of instant information with the internet, sellers are able to look you up with a few clicks and determine if you are the house…

In today’s market conditions, if you want to stand out from the crowd, you have to build a localized brand that sellers see everywhere! Adrien Chabot with Region Home Buyers has spent a lot of time and effort building his house buying brand in order to stand out from the competition.

When using PPC ads for your real estate business, normally it’s a 50/50 split between investors having success with it and not. PPC is a very delicate platform to drive leads but can be very powerful if you know what you’re doing! Chris Kelly talks to us about what he’s doing to drive leads and…

Optimizing your marketing and content marketing in order to drive leads to your website can be a challenge especially if you’re in a primary market and have a lot of competition. Trevor Mauch, CEO of the well-know Carrot websites, talks to us about optimizing your site to be as efficient as possible to bring in…

If you’re marketing to bring in a massive amount of leads, then you’re doing it wrong. Focusing on the quality of your leads is doing it right. My good friend Jeremiah Dalton out of Long Island talks to us about how he’s optimizing his marketing in order to bring in quality leads and get more…