In this episode of the RCA Marketing Weekly, I’m diving deep into how real estate investors can effectively leverage social media to generate motivated seller leads. Unlike influencers or educators, the approach for real estate investors is unique and requires specific strategies to attract and convert potential sellers.
We explore the nuances of creating targeted content, the importance of answering potential sellers’ questions through your posts, and the strategic use of different social media platforms. I’ll share insights on organic versus paid social media strategies, how to maximize the impact of your posts, and the vital role of call-to-actions in your content.
Episode Highlights:
[00:00] Introduction to using social media for motivated seller leads.
[02:22] The difference between content for influencers versus real estate investors.
[05:45] The role of video content in answering sellers’ questions.
[10:04] Boosting successful posts to target specific geographic locations.
[14:06] Choosing the right platforms: Facebook, Google My Business, YouTube.
[17:14] Building and maintaining consistent social media presence.
[19:02] Strategies for sustainable content creation and frequency.
Thank you for tuning in! If you found this episode helpful, please subscribe to the show and leave a review on Spotify or Apple Podcasts. For more content, check out my YouTube channel by searching for Josh Culler. If you have any questions or want to discuss your social media strategy, feel free to reach out to me at [email protected] – See you in the next episode!
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