If you’re tired of the constant grind of cold calling, direct mail, and paying out the nose for Facebook ads, this episode is going to hit different. I sit down with my good friend Paul Myers out of Augusta, Georgia—someone who’s absolutely crushed it in real estate investing by leaning hard into relationships and authority-building, instead of chasing every lead through paid marketing.

Paul has generated over $1 million in gross profit from real estate deals without spending big on ads—just by focusing on referrals and building deep-rooted partnerships with local realtors. In this episode, we break down his exact playbook, from his “blitzkrieg” outreach system to his killer email newsletter strategy. Plus, we get into a super underutilized asset in the investor space: Google reviews. With 700+ reviews and top search engine visibility (even ChatGPT recommends him!), Paul shares how you can build that same local credibility and presence in your own market.

Episode Timeline & Highlights

[0:00] – Introduction

[2:22] – How Paul built $1M+ in gross profit from agent referrals

[6:09] – Paul’s “blitzkrieg” outreach strategy to dominate agent relationships

[10:08] – The shift from paid marketing to long-term relationship building

[15:14] – Why realtor referrals are warmer, easier, and more consistent leads

[18:13] – The secrets behind Paul’s 59% open rate email newsletter to 1,600 agents

[25:49] – Why Google Reviews matter way more than most investors think

[30:36] – What ChatGPT & Google AI say about Paul’s business (mind-blowing SEO hack)

[35:30] – The 3-step system Paul uses to collect hundreds of five-star reviews

[37:57] – Paul’s tip for making review requests frictionless for anyone

Links & Resources

• Connect with Paul Myers: [email protected]

• Paul’s website: myershousebuyers.com

• Dan Sullivan’s book: 10x is Easier Than 2x

• The Road Less Stupid by Keith Cunningham

• Learn more about our full-service podcast production: Cullermedia.com

5 Key Takeaways

1. Referrals Are a Goldmine – Paul built a seven-figure investing business by focusing on realtor relationships, not ads.

2. Outreach Matters – His “blitzkrieg” approach hits agents with nine touchpoints to instantly overcome obscurity.

3. Newsletters Build Authority – A monthly email packed with stories, listings, and reviews keeps Paul top of mind with 1,600 agents.

4. Google Reviews Create Trust – With over 700 reviews, Paul ranks at the top of AI-driven and traditional search engines alike.

5. Make Reviews Easy – Asking 1-on-1, keeping it personal, and sharing a direct link makes it frictionless for people to leave a review.

If this episode sparked some ideas and gave you action steps to run with, do me a favor—rate, follow, and review the show wherever you’re tuning in. It helps us reach more investors looking to level up their marketing game. Catch you on the next one!